Welcome to the Impact Academy Blog.
Discover brand development & brand strategy through our Impact Academy blog posts, which include topics like the top myths of building a personal brand, overcoming Imposter Syndrome, and more.
I’ve noticed that you’ve been feeling like a fraud
I’ve noticed a theme coming up again lately. First, a post a friend made yesterday on social media, then, a moment I had last night, today, a concern a client raised on our group coaching call …. The “am I good enough” theme. Some call it Imposter Syndrome. It’s such...
Triggers and Setting Boundaries
Coming home Monday after a long weekend with my parents, I was reflecting on how it was rejuvenating... And how it wasn’t always that way. It used to be that if I spent more than a few hours with my family it was… completely depleting.See, my family struggles with...
Imposter Syndrome: A nasty little head-game, and 3 simple strategies you can use to overcome it
Imposter Syndrome isn’t just some new fad word of the year. It’s a real thing. A real shitty thing. And whether you are conscious of it or not, it can be completely destructive to your progress, success, and personal happiness.As a part of my mission to help...
How to Recover from Embarrassing Mistakes
Have you ever done something so embarrassing that you wanted to crawl in a hole and cry? Or Netflix binge for two days straight? Or pretend it never happened? Most likely, whatever that thing is that you felt was so embarrassing, wasn’t as bad as you thought it was...
Are You Making Profitable Strides, or Just “Doing the Work?”
A while back, I was catching up with a fellow entrepreneur friend, “Jamie.” She’s someone I had met early on when I started my marketing firm just over three years ago. At that point, she had been in her business for nearly five years, while I was just starting out....
Top 5 Myths about Building a Personal Brand
There are more women becoming entrepreneurs, coaches, and going into business for themselves now, more than ever before. And for women who are building a business around themselves as the key service provider, it’s important to stand out so that your customers can...
Personal Branding Lessons from a Faster-Than-Normal-Brain
Marketing Fad or Trend? Thee marketing phrase of the year just might be, “personal brand.” And you might be saying, “ugh, really? Is this another millennial me-me tactic?” While personal branding isn’t a new concept, lately, it’s hittin’ the scene like Britney did in...
The Most Important Business Lesson I learned from Mom
As a heart-centered business owner, at times, I’ve struggled to charge what I’m worth and limit the services I’m providing to what was agreed upon and paid for by the client. I’ve read so many blogs and books and talked with many successful business owners and...
Are All Businesses Brandable?
The Granny Brand I hope that you are as lucky as I was to have had two awesome grandmas. Growing up with grandma Evie, I felt safe and loved. At her home, everyone was welcome and there would always be homecooked meals and plenty to go around. Grandma Evie was...
